Peoples Telecom

Overview

About

Since 1952, Peoples Telecom has been a cornerstone in connecting rural East Texas. Recognizing the need to enhance their online presence, Peoples partnered with Powerful. Together, they aimed to transform Peoples’ website into a modern, mobile-first platform that would resonate with the cooperative’s heritage while catering to the contemporary needs of its members.

Mobile-First Design

Central to the website redesign was the implementation of a mobile-first design strategy. Being in the telecommunications industry, it was essential that their online platform mirrored the mobile-centric world their services operate in. Additionally, with a significant number of cooperative members using their phones as the primary means of accessing online services, it was essential that the redesigned website offered an optimal experience on mobile devices.

The mobile-first design ensures that the site’s functionality, layout, and content are seamlessly accessible and engaging on various screen sizes. Whether it be logging into their account, checking service availabilities, or learning more information, members can easily do it all with the tap of a finger. By prioritizing mobile optimization, Peoples makes a bold statement about their commitment to evolving with their members’ changing preferences and staying ahead in the industry.

Enhancing Member Engagement

Complementing the mobile-first design, Powerful implemented online forms. These forms were designed to facilitate an easy, direct communication pathway between the cooperative and its members. When members check for service availability in their area and find no options available, an online form automatically appears. This simple, yet thoughtful touch ensures that members are not left without options or assistance. For a cooperative that prides itself on connectivity and communication, offering an immediate alternative means of contact in the absence of service options demonstrates Peoples’ commitment to member service and engagement.

Transforming Operations

Integrating Crowdfiber into the Address Lookup Tool marked a pivotal advancement for Peoples. This strategic integration transformed their service delivery, enabling them to offer precise, location-specific internet and phone services. By tapping into Crowdfiber’s extensive database and API capabilities, Peoples now provides personalized solutions tailored to each member’s needs, redefining the way they cater to their community. The tool further simplifies the selection and sign-up process with intuitive, interactive forms, enabling members to easily express interest or sign up for services directly through the website.

Through this innovative solution, Peoples strengthens its commitment to providing accessible, precise, and efficient services, solidifying its position as a forward-thinking leader in telecommunications.