Press Release

Powerful’s Collaboration with Arkansas Living Magazine Wins Silver at Spotlight on Excellence Awards

BALTIMORE, MD Powerful is delighted to announce that Arkansas Living Magazine has won the Silver Award for Best Web-Based Project in Classification 4: Statewide Association, G&T, or Service Member at the Spotlight on Excellence Awards at the NRECA Connect Conference. This recognition honors the collaborative effort between Arkansas Living Magazine and Powerful in creating an exceptional online presence.

Powerful’s Chief Web Solution Architect and Jennifer Christman Cia, Editor of Arkansas Living Magazine with Spotlight on Excellence Award in Baltimore, Maryland at 2024 NRECA Connect Conference.

Arkansas Living Magazine, partnered with Powerful to revamp their website, ensuring it reflects their 77-year legacy while embracing modern design and usability. The project involved the expertise of Jennifer Christman Cia and Nancy Meador from Arkansas Living, with Anna Stopa leading the design and Caleigh Pickard managing the project at Powerful.

Jennifer Christman, Editor of Arkansas Living Magazine, expressed her satisfaction with the collaboration: “With the largest circulation of any publication in the state and a 77-year history, Arkansas Living magazine is a living legacy. We chose Powerful to redesign our website, as the company has completed several other projects for our cooperatives — always with great results and satisfaction. Collaborating with Powerful’s professional, creative and intuitive team was a dream; they listened to what we wanted, and they made the magic happen. The new site is attractive, easy to navigate and mobile-friendly and, best of all, it’s a true reflection of our time-honored brand.”

Arkansas Living magazine showcased on two different devices and screen sizes a responsive approach to the content and imagery.

The redesigned website features a fresh look, improved reader-friendliness, and mobile compatibility, all while maintaining the essence of the magazine’s long-standing brand. The project also inspired a new masthead/logo and the integration of creative icons into the print edition.

“We are incredibly proud of the work done for Arkansas Living Magazine,” said Charlie Stanley, CEO of Powerful. “The dedication and vision of Jennifer Christman, Nancy Meador, and our own Anna Stopa and Caleigh Pickard made this project a success. This award is a testament to our commitment to excellence and collaboration.”

About Arkansas Living Magazine

First published in 1941, Arkansas Living Magazine is distributed by Arkansas Electric Cooperatives, Inc. Still going strong today with about 950,000 readers. With its entertaining articles, compelling photographs of rural Arkansas and ever-popular recipes, the monthly magazine truly is a cooperative institution.

About Powerful

Powerful is a leader in creating human-centric websites for utility companies, enhancing digital interactions through innovative design and cutting-edge technology. Our mission is to create long-lasting partnerships with utility organizations by humanizing digital experiences through relentless attention to detail and satisfying experiences.

We specialize in web design that goes beyond aesthetics, focusing on functionality, user experience, and accessibility. Each project is meticulously tailored to meet the unique needs of the utility organization we partner with. Our approach ensures that every website is not only visually appealing but also intuitive and easy to navigate, providing a seamless experience for users.

At Powerful, we believe in providing humanized experiences, ensuring that every project is done with care and intention. Our team is dedicated to understanding the specific challenges and goals of our clients, enabling us to deliver solutions that drive engagement and satisfaction. Through our comprehensive design process, we focus on creating websites that are not only effective in delivering information but also foster meaningful connections with users.

Our commitment to excellence and innovation sets us apart, making us a trusted partner for utility organizations looking to enhance their digital presence. By prioritizing user experience and leveraging the latest technological advancements, we help our clients achieve their goals and connect more effectively with their audiences.