Powerful Website Redesign Empowers Wes-Tex Telephone Cooperative with FCC-Compliant Features
STANTON, TX — In a move to better serve their community and stay ahead of new industry standards, Wes-Tex Telephone Cooperative (Wes-Tex) has launched a completely redesigned website in collaboration with Powerful. The refreshed site is tailored to provide a more seamless and informative online experience, making it easier for customers to explore broadband services while ensuring compliance with FCC regulations.
With the FCC’s new Broadband Consumer Label requirements taking effect, Wes-Tex took proactive steps to upgrade their digital presence, making it easier for customers to access key details about service plans. The new site introduces clear, visitor-friendly broadband labels that provide essential information, including service speeds, pricing, and contract terms. By streamlining access to this information, Wes-Tex ensures customers can make informed decisions quickly and confidently.
Leanna Thesken, Project Manager at Powerful, emphasized the collaborative effort behind the project. “Working closely with Wes-Tex, our goal was to create a website that truly reflects their community-centered approach while also meeting compliance needs,” said Thesken. “We focused on making essential service information accessible, ensuring that customers can easily find what they’re looking for. It’s a great example of how technology can serve both regulatory goals and the community.”
Beyond compliance, the new site is packed with features that prioritize customer convenience. An interactive service area map, click-to-dial phone numbers, and an easy-to-use online Request Service form ensure customers can get the answers they need without picking up the phone. These enhancements are designed to reduce customer inquiries.
By integrating intuitive tools and clear content, the website offers an improved user experience that aligns with Wes-Tex’s longstanding values of neighborly service and reliability. This project is part of Wes-Tex’s ongoing commitment to staying ahead of industry standards while maintaining the personal touch that has made them a trusted telecommunications provider in the region for over 70 years.
About Powerful
Powerful is a leader in designing human-centered websites for utility companies, enhancing digital interactions through innovative design and advanced technology. Their mission is to build lasting partnerships with utility organizations by creating engaging, visitor-friendly digital experiences. Specializing in functionality, visitor experience, and accessibility, Powerful tailors each project to the unique needs of their clients, ensuring websites are visually appealing, intuitive, and easy to navigate. With a focus on humanizing websites, their team is dedicated to understanding the specific challenges and goals of each client, crafting solutions that foster meaningful connections and drive engagement. Through a meticulous design process and commitment to excellence, Powerful helps utilities connect more effectively with their communities, providing websites that both inform and inspire.
About Wes-Tex Telephone Cooperative
Wes-Tex Telephone Cooperative has been delivering reliable telecommunications services to rural communities in West Texas since 1950. With a focus on personal customer service, Wes-Tex is managed and staffed by local neighbors dedicated to providing the latest technology at affordable rates.
