Powerful & East Mississippi Electric Power Association Transform Intranet for a More Connected Workforce
MERIDIAN, MS — Behind every great utility is a team of dedicated professionals working together to power their communities. East Mississippi Electric Power Association (EMEPA) understands that keeping employees informed and connected is just as important as delivering reliable service to members. To strengthen internal communication, EMEPA partnered with Powerful to redesign its intranet, creating a more intuitive and engaging platform for its workforce of more than 100 employees across four locations.
The new intranet streamlines access to essential resources such as documents, company updates, and upcoming events. Employees now have a single, well-organized platform where they can quickly locate what they need.
“The best intranets feel like a living ecosystem, offering employees a fresh, curated space where they can find everything they need,” said Jeff Marshall, Powerful’s Director of Content and Design Operations. “A well-designed intranet fosters engagement, improves efficiency, and reflects the organization’s identity. It’s about making internal communication seamless and meaningful.”
A key feature of the redesign is the search-focused blueprint, which places a search bar at the forefront of the experience. Employees can start typing from the moment they land on the homepage, eliminating the need to navigate multiple menus to find essential resources. This approach reduces time spent searching for documents, policies, and internal contacts, making daily tasks more efficient.
To keep employees informed, the intranet now includes a dedicated news section where company-wide updates are posted in real time. Announcements, leadership messages, and insights are easily accessible, ensuring employees stay up to date on key developments. The addition of an events section provides a structured calendar of upcoming office closures, meetings, and training sessions, giving employees a clear view of what’s ahead.
The redesign also enhances connectivity across EMEPA’s four locations with an improved employee directory. The directory is structured for easy navigation, logically organizing employees by location while displaying their photo, title, phone number, and email address. With click-to-call and click-to-email functionality, employees can instantly connect with the right person without having to search through spreadsheets or contact lists. This feature strengthens collaboration and communication across teams, ensuring that even as the organization grows, employees can continue to work together efficiently.
The intranet strengthens EMEPA’s workplace culture by making internal communication more efficient and engaging. Employees can now find answers quickly, connect with colleagues more easily, and stay informed without unnecessary barriers. The redesign transforms the intranet from a static resource into an active tool that evolves with the organization, reinforcing a more connected and informed workforce.
As EMEPA continues to grow, its new intranet will serve as a vital foundation for communication and collaboration, ensuring employees have everything they need at their fingertips.
About Powerful
Powerful is a leader in designing human-centered websites for utility companies, enhancing digital interactions through innovative design and advanced technology. Their mission is to build lasting partnerships with utility organizations by creating engaging, visitor-friendly digital experiences. Specializing in functionality, visitor experience, and accessibility, Powerful tailors each project to the unique needs of their clients, ensuring websites are visually appealing, intuitive, and easy to navigate. With a focus on humanizing websites, their team is dedicated to understanding the specific challenges and goals of each client, crafting solutions that foster meaningful connections and drive engagement. Through a meticulous design process and commitment to excellence, Powerful helps utilities connect more effectively with their communities, providing websites that both inform and inspire.
About East Mississippi Electric Power Association
East Mississippi Electric Power Association (EMEPA) is a member-owned electric cooperative serving more than 37,000 meters. With more than 100 employees, EMEPA is committed to providing safe, reliable, and affordable electricity while supporting the communities it serves through economic development, education, and community engagement.
