South Louisiana Electric Cooperative Association

Overview

Meet South Louisiana Electric Cooperative Association

South Louisiana Electric Cooperative Association (SLECA) is a non-profit cooperative serving over 17,000 members. Known for its dedication to affordable service and local community engagement, SLECA offers some of the lowest rates in the state. As part of its ongoing commitment to its members, SLECA partnered with Powerful to refresh their website. Together, they focused on making their website accessible, easy to navigate, and up to date with relevant content.

Fresh & Dynamic Content to Engage Members

One of SLECA’s key goals was to ensure their website content stayed fresh and relevant. Powerful helped them accomplish this through the implementation of the Springwater Promotional blueprint, which transformed their homepage into a dynamic layout. Currently, during back-to-school season, SLECA is utilizing this design to feature scholarships and Youth Tour information prominently on the homepage. Each section contains a visually engaging image, a bold header, a brief text description, and a button that links directly to a detailed internal page. This layout empowers SLECA to effectively communicate important seasonal opportunities, helping them engage with their members.

Additionally, the homepage includes an events section that showcases the most upcoming activities, allowing members to stay informed about the latest happenings. This feature makes it easy for members to find and participate in SLECA’s events, creating a stronger sense of community engagement and participation.

Accessible Design for All

SLECA’s partnership with Powerful aimed to ensure their website was accessible to all. Powerful implemented key accessibility features such as adjustable font sizes for vision-impaired visitors, alt-text for screen readers, mouse-free navigation using keyboard commands, and clearly labeled form fields. These elements work together to create an inclusive browsing experience, allowing everyone, regardless of ability, to easily access SLECA’s essential services and information.

For instance, consider a visitor with a vision impairment. Upon arriving at the SLECA website, they can immediately use the built-in zoom functionality to enlarge the text without distorting the page layout. This makes it easy for them to read vital information without frustration. The intuitive zoom feature gives the visitor full control over their viewing experience, helping them feel more confident and connected as they navigate the site independently. This feature highlights SLECA’s commitment to providing an accessible and welcoming platform for all members of their community.