Kiamichi Electric Cooperative

Overview

A Website That Powers Forward

Since 1945, Kiamichi Electric Cooperative (KEC) has been delivering safe, reliable, and affordable electric service to members across southeastern Oklahoma. As a cooperative owned by the very people it serves, KEC is deeply rooted in community while embracing innovation to meet evolving member expectations. To reflect these values and improve the online experience, KEC partnered with Powerful to redesign its website—aiming for a modern, easy-to-navigate platform that makes key information more accessible and keeps content fresh year-round.

Trailblazing With a New Blueprint

To help KEC lead the charge online, Powerful introduced a brand-new promotional-based blueprint—Halsey—and KEC became the first cooperative to put it into action. Designed with flexibility and functionality in mind, the blueprint allows the homepage to reflect exactly what matters most to the cooperative and its members.

At the core of this blueprint are custom promotional sections featuring eye-catching imagery, short-and-sweet messaging, and bold buttons that drive action. Whether it’s learning more about scholarships or exploring the KEC mobile app, these areas are designed to spark interaction and deliver value quickly.

Rather than a one-size-fits-all approach, the Halsey blueprint flexes to fit the unique needs of KEC’s diverse member base. The site offers something for everyone—and it’s all organized in a way that’s intuitive, efficient, and engaging.

Designed to Stay Current

One of KEC’s top goals was to keep content up to date, reflecting what’s most important to their members at any given time. The homepage design allows for seasonal updates—empowering the co-op to adjust messaging and visuals throughout the year based on current priorities.

Currently, the homepage promotes KEC’s Foundation Scholarship and Energy Camp—two impactful initiatives that directly benefit their member base. Each is featured with bold visuals and clear calls to action that guide visitors to learn more or apply. The flexibility of the design ensures that these messages not only look good, but land exactly when and where they’re needed.

Highlighting the Heart of a Cooperative

More than a design choice, the promotional-based blueprint helps KEC bring its mission to life. It uplifts the 7 Cooperative Principles by providing a space to inform, involve, and inspire members through timely content and purposeful messaging.

Whether spotlighting lineworkers for appreciation day or encouraging local youth to explore leadership opportunities, KEC’s new website is a storytelling tool—one that turns everyday updates into meaningful moments. It’s a true reflection of their commitment to serve, communicate, and build a stronger cooperative community online.